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Faceted navigation

Faceted navigation narrows product lists using several attributes. Visible filters and structured product data need to describe the same selection.

E-Commerce

Narrowing product lists through several attributes

Faceted navigation lets customers narrow a product list or search results through several attributes. Facets can include material, colour or size. Selectable values come from structured product data. Customers can combine attributes and remove individual restrictions. Whether selected values apply together or as alternatives must match the configured filtering logic and be clearly presented. A fixed product category and a combination of attribute filters serve different purposes.

A fictional home-textiles shop sells cushion covers. In this example, linen material and green colour are combined from different facets; the version shown for purchase should meet both criteria. Removing the colour filter leaves the linen restriction in place. With variants, it must be clear which version actually meets the chosen combination. A parent product having one green variant and a separate linen variant would not, on its own, be enough.

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