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Product catalogue

A product catalogue organises range information for search and selection. Catalogue entry, inventory availability and channel publication are separate data.

E-Commerce

Making a range accessible through organised product information

A product catalogue is a structured collection of information about a product range. A digital catalogue can include product names, identifiers, attributes, images and, where relevant, prices. Categories and searchable attributes help customers find and compare suitable products. The catalogue can be assembled for particular customer groups or sales channels. An entry describes the product; current inventory availability and publication in a channel are additional states.

A fictional office furnisher groups floor lamps and desk lamps under Lighting. Entries contain a unique item identifier, the construction type and dimensions with units. A customer can therefore narrow the selection by space requirements. The catalogue entry can remain while an item is temporarily unavailable. Displaying products in a webshop or marketplace also requires deciding which items will be published there and which source supplies their current availability status.

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E-Commerce with ASES

Online shops, marketplaces and B2B portals