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Internal product search

Internal product search finds items in the shop from a query. Customer vocabulary and maintained catalogue data need to match.

E-Commerce

Connecting customer queries with the shop’s range

Internal product search is the search function within a shop that lets customers find items from its range. A query can contain a product term or item identifier, for example. Search compares it with the catalogue data available for searching and ranks suitable matches. Handling of spelling mistakes, word forms or additionally assigned terms depends on the system and its configuration. Filters can narrow the resulting selection further.

A fictional cleaning-supplies merchant lists an item as a cleaning cloth, while a customer searches for cleaning rag. Preparing the search includes checking whether that item actually suits the intended cleaning task. If so, the additional customer term can be assigned to the catalogue item. The mapping applies to the range under consideration. These concrete queries can later be used to check whether customers find the right product even when they do not enter the name used in the catalogue.

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E-Commerce with ASES

Online shops, marketplaces and B2B portals