Which services does ASES offer as a digital agency?

As a B2B digital agency, we work in eight areas. We develop custom software as well as web and mobile apps, automate workflows with AI and build online shops on Shopware, Shopify or WooCommerce. We connect ERP, CRM and shop and take on IT services such as cloud operations and maintenance. We also design interfaces and brand identities, make your offering visible through SEO and campaigns and advise you on strategy and technology. Each area has its own page with all its topics.

Can I also commission just a single service?

Yes. We also take on a single, clearly defined task, for example a Google Ads campaign, connecting your shop to your accounting or a chatbot for your website. We then plan the scope for exactly that task.

Full-service agency or specialist agency: which fits better?

What matters is how many areas your project touches. If it concerns only one area, a specialized team is enough, and we take on that role too. If design, development, integrations and operations are connected, working with several firms becomes laborious, because each first has to catch up on where the others stand. At a full-service agency, one team plans the whole project and takes responsibility for the result.

Is full service also worthwhile for small and mid-sized companies?

Yes, as soon as several areas come together, for example with a shop that is connected to inventory management and should be found on Google. Then you coordinate everything with one team. We organize the handovers between design, shop, integration and marketing internally.

What does a project cost, and how is it billed?

The costs depend on the scope, the state of your existing systems, the design needs and the integrations required. As soon as the scope is set, a fixed price applies to the project. The quote also states what licenses and hosting cost in ongoing operation. For maintenance and support after the launch, you pay monthly, and for new tasks you receive a quote per work package. We do not bill by the hour. If you have a budget range, tell us, and we will plan the first step within it.

How do you protect our data and systems?

Whichever cloud provider we use, your application runs by default in a data center in the EU, and for personal data we conclude a data processing agreement (DPA) with you under Art. 28 GDPR. A role and permission model defines who may access which data and functions. We encrypt data in transit and at rest, back it up regularly and check your application with security tests.

Who owns the source code and access credentials?

You do. With the final payment, the source code, design files, access credentials for servers, domains and accounts and the rights of use pass to you, even if several areas were involved in the project. With the repository and the technical documentation, any development team can continue working on your system. Whether you leave operations and further development with us or hand them over to another team is your decision.

Do you take over systems built by another provider?

Yes, this applies to software, websites and shops. At the start, we look at the system with you and assess which parts can continue to be used. Then you decide with us whether we develop it further, modernize it or replace it; for a shop, this can also mean moving to a new shop system. On request, we then look after the system with updates, monitoring and new features.

Do I need a requirements specification for the initial consultation?

No, an idea is enough. Briefly describe your project and the programs you work with today. If you have sketches, examples or an existing website, we take them as the starting point. We then clarify goal, scope, constraints and responsibility together in the conversation.

How do I find the right agency or IT service provider?

Anyone looking for an IT service provider or an agency should ask five questions before placing the order. Who works on my project, their own team or subcontractors? Who owns the source code and access credentials? How is billing done, and what happens if the scope changes? Where is my data stored, and is there a DPA under the GDPR? Who looks after the system after the launch? Our answers are on this page and on our How we work page.

Services: full-service agency for software & AI

What full service means at ASES

At ASES, full service means that consulting, design, development, operations and marketing are handled by our own team, which knows your project from the first conversation until after the launch.

Our own team, no subcontractors
You know who works on your project from the first conversation, even when several areas are involved. Our team is large enough to start promptly.
Fixed price once the scope is set
You receive a fixed-price quote for your project. If the scope changes, you first receive an adjusted quote, and only then do we continue working.
Prototype and preview
Before we develop an interface, you try it out in a clickable prototype. During development, a preview link shows you what is already in place.
The source code and access credentials are yours
After full payment, you receive the Git repository with the source code and its complete change history, the technical documentation, the design files, all access credentials and the rights of use.

Eight service areas at a glance

For each of the eight areas, you see here what you gain from it, which topics belong to it and where you can learn more.

Software Development

You get software that maps your processes, and the source code with it.

If off-the-shelf programs do not fit your processes, we develop the right software ourselves: a new product, a customer portal or an internal system. We choose the technology so that it supports future features and more users.

Web Applications & Portals: Applications in the browser, for example customer portals, booking systems or admin interfaces.
App Development: Apps for iOS and Android, for your customers or your own team.
Websites & CMS: Websites whose content your team manages itself, without touching code.
SaaS & MVP Development: Software that your customers use as a subscription service, from the first usable version onwards.
Custom Enterprise Software: Systems for internal processes such as planning, administration or reporting, tailored to your organization.
Software Modernization: Renew or replace existing software and carry over your data in the process.

AI & Automation

Routine work such as capturing receipts or sorting inquiries runs automatically.

We start with a task your team repeats every day and set up an automation or an AI application for it. Once it is running, we take on the next task.

AI Consulting: Clarify together where AI saves time in your company, and plan the first steps with your team.
Local AI: Open models that run locally and, on request, are trained on your data.
AI Agents: AI that handles several steps on its own, for example looking up data, creating a case and preparing a reply.
Process Automation: Recurring workflows between your programs that run without manual work.
AI Chatbots: Assistants that answer questions from your customers or your team, on your website or in internal programs.
AI Phone Assistant: An AI assistant that answers calls, books appointments and passes requests on to the right person.
Document Processing: Read, check and pass on invoices, receipts and forms automatically.

E-Commerce

Your online shop fits your product range and your customers, whether B2C or B2B.

We build new online shops and develop existing ones further. We plan the product page, the checkout and the processing of the order in your company as one connected flow.

Shopware Agency: Set up and extend shops on Shopware and connect them with your other systems.
Shopify Agency: Build and design shops on Shopify and add custom features.
WooCommerce Agency: Set up and develop shops based on WordPress and WooCommerce.
B2B Shop & Ordering Portal: Online trade between companies, as a dedicated shop or as a customer portal for your business customers.
Shop Migration & Relaunch: Move your shop to a new system or rebuild it, with a redirect for every old address.

APIs & Integration

Orders, customer data and stock levels flow between your systems without anyone typing them in.

We connect shop, accounting, warehouse and customer management through interfaces. If a system does not offer a suitable interface, we develop one.

ERP & CRM Integration: Data exchange between inventory management, accounting and customer management.
Data Integration & Migration: Bring together data from several sources, clean it up and carry it over safely when you change systems.
EDI & Marketplace Integration: Connect your systems to trading partners via EDI and to marketplaces and payment and shipping services.

More on APIs & Integration E-Invoice Validator: check XRechnung and ZUGFeRD for free

Cloud & Operations

After the launch, we run, monitor and update your application.

We set up the environment your application runs in on AWS, Azure, Google Cloud or Hetzner. Which provider fits depends, among other things, on where your data should be stored and who accesses it.

Cloud Consulting & Architecture: Plan the structure of your cloud and choose the right provider, so that the application runs reliably.
Cloud Migration: Move existing applications from your own servers or another provider to the cloud.
DevOps & CI/CD: Test and ship new software versions automatically, including with containers and Kubernetes.
Managed Hosting & Operations: Run your application on managed servers, with backups, monitoring and dedicated contacts.
Maintenance & Support: Updates, monitoring and help during operation from the team that knows your system.

More on Cloud & Operations Email Security Check: check SPF, DKIM and DMARC for free

Design & UX

Your customers find their way around your website or app without instructions.

We start with the question of what your users want to get done, and design the website, shop or app around it. If you already have a finished design, we implement it.

UX Research & Usability Testing: Understand your users' needs and test interfaces with usability tests and prototypes.
Web Design: Websites that lead visitors to their goal and work on smartphone and desktop alike.
UI Design for Apps & Software: Interfaces for apps and business applications that can be used without training.
Design Systems: A shared collection of colors, fonts and building blocks, so that all interfaces stay consistent.
Accessibility & BFSG: Websites and apps that as many people as possible can use without barriers, in line with the German Accessibility Strengthening Act (BFSG) and the WCAG standard.
Brand Identity: Logo, colors and fonts that make your company recognizable everywhere.

More on Design & UX Website Check: check your website for free

Online Marketing

Customers find you on Google and in AI answers, and you see which channel brings inquiries.

First we examine through which channels your customers find you and what they do on your website afterwards. On this basis, we plan search engine optimization, content and ads to suit your offering.

SEO: Findability on Google for the terms your customers search for.
GEO & AI Visibility: Visibility in the answers of ChatGPT, Perplexity and Google AI Overviews.
Google Ads & Performance Marketing: Ads on Google and Meta whose success is measured in inquiries and sales.
Content Marketing: Guides, articles and other content that answer your customers' questions and make you findable.
Marketing Automation: Emails and follow-up steps that start automatically when a prospect does something.
Web Analytics & Conversion Optimization: Measure what visitors do on your website, and improve the steps where they drop off.

IT Consulting & Strategy

You know which technology suits your project before you invest in development.

We clarify the goal of the project with you and assess your existing systems. If several options are worth considering, we show you the pros and cons of each.

Digital Transformation Consulting: Which processes can be digitized and in what order you should proceed.
Software Architecture & Code Review: How the parts of your system work together, and a look at the code before you build further.
Technology Consulting: Which platforms, languages and services fit your project and your existing systems.

How the areas work together in your project

Digitalization at small and mid-sized companies usually starts with a specific trigger. Four typical situations show how we proceed. Choose one to see which area takes over when.

1IT Consulting & Strategy
We clarify goal and scope
Together we define who the product is for, what it should do and what belongs in the first version.
2Design & UX
We design the interfaces
We design the flows your users see, from signing up to daily use.
3Software Development
We develop the first version
Our team builds the interface and the system behind it within the agreed scope.
4Cloud & Operations
We take the application live
We set up the servers and automate testing and the release of new versions. At launch, we train your team in using the application.

1AI & Automation
We find the recurring steps
We look at where your team reads documents, enters data or answers similar requests. Then we clarify which steps can run automatically.
2APIs & Integration
We connect the systems
We set up the data exchange between your programs, so that nobody enters the same details twice.
3AI & Automation
We automate the routine
For the selected steps, we set up automations or AI assistants that take over this work.
4Software Development
We develop the missing piece
If no off-the-shelf program covers a step, we build a small application or an admin interface for it.

1Online Marketing
We find out where visitors drop off
Using your analytics data, we see on which pages and at which step visitors abandon the purchase.
2Design & UX
We simplify the purchase
We redesign the path from the product page to payment.
3E-Commerce
We develop the shop further
We improve the technical side of your shop, for example load time, payment methods and shipping options.
4Online Marketing
We bring the right visitors to the shop
Through SEO and campaigns, customers find your shop when they search for your products. The analysis shows which channel brings sales.

1IT Consulting & Strategy
We review the existing setup
We determine which parts work well and can stay, and which need to be renewed.
2Software Development
We renew step by step
We replace the parts that are no longer enough and carry your data over into the new solution.
3APIs & Integration
We set up the connections
New and remaining systems then work with the same data.
4Cloud & Operations
We take over operation and maintenance
If needed, we move the system to the cloud. After that, we monitor and maintain it and install updates.

Start with one area or get everything from a single provider

You can start with a single task or plan several areas together. One area can later become several.

One area

We start directly with the task, such as the checkout in your shop, the connection between two systems or a new interface.

Several areas

If the tasks are connected, we plan them together. For an online shop, design works on the shopping flow, development on the technology and marketing on the campaigns, all to one plan. Your contacts stay the same, and you never have to explain your project to anyone a second time.

If a well-configured standard system covers your needs, we will tell you.

What is settled after the initial consultation

In the initial consultation, we clarify four points with you. The fixed-price quote and the further work are based on them.

How we work

Goal
What do you want to change?
Where things are stuck today and what should be different after the project.
Scope
What belongs in the first step?
Which tasks we tackle now and which follow later.

Constraints
What affects the plan?
Budget, deadlines and the systems involved determine which path fits.
Responsibility
Who takes on what?
Which information we need from you and which tasks our team takes on.

What happens next

Fixed-price quote
Design and development
Testing and go-live
Support from the same team

We choose the right technology together

We decide with you which platform, shop system and cloud suit you, based on your existing systems and on what the solution costs to run. Here you can see what we work with every day.