Guest checkout
Guest checkout permits a purchase without mandatory account sign-in. Contact and delivery details needed for the order are still recorded.
Ordering without a mandatory customer account
Guest checkout is an ordering route that does not require customers to register or sign in before buying. They enter the details needed for that order, such as contact and delivery information. The order and data needed to process it are still recorded in the shop system. Depending on the system, an internal customer record can be created. Signing in to a customer account is a separate step.
A fictional office-supplies shop offers guest purchase of a drawing pad. The customer enters the required details and submits the order without first creating a shop password. The planned order confirmation supplies the order reference and the offered way to enquire about delivery status.
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Related terms
- CheckoutCheckout leads from the cart to order submission. The current selection, required details and order summary need to agree.
- B2C commerceB2C commerce is a business selling to individual consumers. The term describes the buyer relationship, not a particular shop technology.
- Online shopAn online shop is a digital sales channel with product selection and ordering. The shop system is its underlying software.
- Delivery capabilityDelivery capability describes whether a specific request can be fulfilled. A stock value alone does not fully answer questions of quantity, destination and time.
- Order historyOrder history shows previous orders within an agreed account scope. Old prices, current availability and current processing remain separate information.
- Dealer portalA dealer portal gives affiliated dealers digital access to agreed information and workflows. Its scope and company assignment need to be clear.
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E-Commerce with ASES
Online shops, marketplaces and B2B portals