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Customer-specific assortment

A customer-specific assortment defines which items are offered to a customer. Selection, prices and access rights need to fit together in the shop.

Also known asCustomer assortment
E-Commerce

A customer-specific assortment is the selection of items intended for a customer or customer group. In a digital shop, it determines which products are offered to that customer. The selection is distinct from a catalogue's product information and current stock levels.

Define the selection for the account

In a fictional dealer portal, company A receives the standard assortment and an additional product series. Company B sees only the standard assortment. An order must be checked against the selection for the company account being used. The two companies can use the same shop and still have different product selections.

Shopify describes B2B catalogues for selecting products and prices. The specific account-to-catalogue mapping depends on the system. Specify where that mapping is maintained and when a change takes effect. A product recommendation alone does not establish assortment authorisation; an offered item is not automatically available for delivery.

Sources

Articles on this topic

E-Commerce with ASES

Online shops, marketplaces and B2B portals